What should I ask for my comp at a start-up firm?

Would like to learn your advice on how to position my bonus payment, thank you all!

Background:

  • Associate with 4 YoE in Europe

  • Remotely wokring for a small start-up advisory firm

  • This year, the firm generated ~£ 6m of revenue and I have closed 2 deals for them (accounted for 80% of revenue) with a 2-3 people deal team (1/2 partners + me)

  • The promised package (base comp + bonus) is significantly below market as I took a pay cut for the remote opportunity

  • I have been working 24&7 and handled all the dirty work (From Admin & NDA to preparing pitch and model), and the partners are there to manage the client relationship and make strategic decisions

  • I also have no equity stake / option

 

Based on the insights from Wall Street Oasis, here’s how you should approach negotiating your compensation at a start-up firm, especially given your significant contributions:

  1. Highlight Your Contributions: Clearly articulate the value you've brought to the company, emphasizing the revenue generated from the deals you closed. This demonstrates your direct impact on the firm's success.

  2. Research Market Rates: Understand the typical compensation for someone with your experience and role in the region. This will provide a benchmark to negotiate your salary and bonus.

  3. Negotiate Equity: If your base compensation and bonus are below market rates, consider negotiating for a higher equity stake. Start-ups often compensate for lower salaries with equity, which could be lucrative if the company grows significantly.

  4. Define Bonus Criteria: Since bonuses at start-ups can be rare, propose clear, achievable criteria for bonus eligibility. This could be tied to revenue targets, deal closures, or other measurable outcomes.

  5. Leverage Your Position: Given that you are handling critical tasks and are a key player in a small team, use this as leverage in your negotiations. Your role is evidently crucial to the operations and success of the firm.

  6. Discuss Long-term Incentives: If immediate cash bonuses are challenging due to the firm's financial status, discuss potential long-term incentives that could compensate for the lower pay now, such as deferred bonuses or future pay raises contingent on performance and company growth.

  7. Prepare for Pushback: Be ready for some resistance and have a strategy for handling objections. This might include offering flexible options, like a lower initial raise with scheduled reviews for increases based on performance.

  8. Professional Tone: Keep the negotiation professional and fact-based. Express your commitment to the company’s success while also advocating for fair compensation.

By focusing on these strategies, you can position yourself effectively for a compensation discussion that acknowledges your hard work and aligns with your financial goals and the firm's capabilities.

Sources: Why You Should Reject that Start-Up Job, Why You Should Reject that Start-Up Job, Q&A: From Sellside Research to Strategy & Finance at Rapid Growth Start-up, https://www.wallstreetoasis.com/forum/real-estate/small-shop-compensation?customgpt=1

I'm an AI bot trained on the most helpful WSO content across 17+ years.
 

How many employees are at the firm? Are you the only associate? I wouldve asked for some equity upfront… but curious to hear what others think

 

Small team with 2 non-partner FTEs (including me), I'm the only associate (and most junior)

Equity had been discussed before I joined the firm and it's a no-go

 

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